Hi there! I’m a non -technical founder of a tech startup. My dev team and I have successfully launched version one of our mobile platform Culineer. I’ve made some mistakes, did some things right and learned a ton. Lately, I find myself having conversations with other founders asking me how…


by Jodi Frank, Founder/CEO of Culineer

Eating locally-grown produce is good for your body, good for the environment — and tastes great!!!

If you’re anything like I was before I started Culineer, you probably aren’t aware that we’ve collectively wrecked the food system. Without coming off all preachy, I’d like…


Good Software Engineers are in High Demand

This is a really common discussion point in the startup community because it’s a really, really big challenge. There are many forums designed to find cofounder matches. Visit any of them and you’ll see the balance skews heavily toward non-technical founders looking for technical co-founders. Most founders aren’t independently wealthy…


THE ANSWER MAY NOT BE SO OBVIOUS

I know, on the surface it might seem like a silly question, and, you might not have ever thought about it. But, we have observed a trend during our research that is quite interesting- there are two types of cooks. Those who see it as household chore, as something they…


A Great Team is Like Poetry in Motion

Culineer News

I’ve read lots of articles and listened to dozens of podcasts by experts, investors, fellow entrepreneurs (and wannabe entrepreneurs) who are all in the business of offering advice to startup founders. Everyone seems to agree that startups need three things to be successful — Product Market Fit, Funding…


No matter what generation you belong to you probably have recipes everywhere!

Our Shared Struggle…

When I first started on my own personal Culineer journey, I simply wanted to save my old-school print recipes into digital files. Digital files aren’t just easier to locate, read and save, but they could allow me to search by ingredient or title — without having to…

Jodi Frank

Customer focused problem solver. Founder of What’s for Dinner Technologies and our mobile app - Culineer.

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